The Smarter Web Company, a UK-based web design and marketing firm, has further expanded its Bitcoin reserves as part of its decade-long strategic plan. The company purchased an additional 230.05 BTC for £17.97 million (~$24.7 million) at an average price of $107,126 per BTC.
According to regulatory filings submitted on Tuesday, the London-listed company now holds 773.58 BTC, with an average purchase price of $107,015 per coin. Its total Bitcoin investment exceeds **$82.6 million**.
This acquisition aligns with Smarter Web’s "10-Year Plan", launched in April 2023, which emphasizes Bitcoin accumulation to enhance long-term corporate value through a transparent digital asset reserve policy. The company confirmed it retains approximately $52.3 million in cash for potential future Bitcoin purchases.
Key Developments
$62 Million Fundraising Round
The filings also reveal that Smarter Web recently raised ~$62 million through a combination of share subscriptions and an accelerated bookbuild. This financing diluted existing shareholders by 9%.
CEO Andrew Webley and his family now hold an 11.3% stake in the company post-funding.
Since 2023, Smarter Web has accepted Bitcoin as payment, stating:
"We believe Bitcoin will become a cornerstone of the global financial system and will continue exploring growth opportunities through organic expansion and mergers & acquisitions."
UK-Listed Firms Rush into Bitcoin
Smarter Web’s latest move coincides with a surge in Bitcoin adoption among UK-listed companies. Over the past week, at least nine small-cap firms on exchanges like Aquis announced new Bitcoin acquisitions or reserve strategies.
Notable examples include:
- Tao Alpha (AI services group) – Plans to raise $137 million for Bitcoin investments.
- Panther Metals – Disclosed its first Bitcoin purchase.
- Bluebird Mining Ventures – Raised $2.7 million exclusively for BTC allocation.
- Vinanz – Secured $5 million from investors for Bitcoin initiatives.
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Frequently Asked Questions (FAQs)
1. Why is Smarter Web investing heavily in Bitcoin?
The company views Bitcoin as a long-term store of value and aims to leverage its deflationary properties to enhance corporate stability and growth.
2. How does Bitcoin fit into Smarter Web’s business model?
Beyond treasury reserves, Smarter Web accepts Bitcoin payments and explores M&A opportunities in the crypto space, aligning with its digital-forward strategy.
3. Are other UK companies adopting similar strategies?
Yes. Multiple small-cap firms are allocating capital to Bitcoin, driven by its potential as an inflation hedge and its growing institutional acceptance.
👉 How to Start Investing in Bitcoin: A Beginner’s Guide
Disclaimer: This content is for informational purposes only and does not constitute financial advice.